PAS to Host Google’s Digital Masterclass



Pakistan Advertisers’ Society is to host the Google’s bespoke program Digital Masterclass 2018 on the 2nd of July 2018 at the Marriot Hotel in Karachi from 9:30am to 5pm.

The masterclass will consist of curriculum and evaluation that will be facilitated by Google’s product experts who are to maximize ones understanding of Google ad products suite, how to get the best user results. Furthermore the class is also to serve as a great networking opportunity to share best practices with peers from around the country.

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Some of the topics that are to be discussed include:  Why YouTube, targeting audiences, defining and measuring success, brand safety, reach and frequency,  building great campaigns, generating insights, and smarter with search etc.

So hurry up and register now as there are only limited seats available with the last date for registering being 29thJune 2018. The fees for PAS members is Rs3500, and for non-members is Rs. 5500, all are exclusive of tax. Furthermore, attendees who successfully attend the greenbelt masterclass will be eligible to attend the next blue class masterclass by Google.