JS Bank and BlueEast Sign Up Pakistan’s First IoT Banking Alliance
(PR): JS Bank Limited and BlueEast Pvt Ltd have signed a Memorandum of Understanding (MoU) for pioneering Pakistan’s first ever IoT banking alliance. Under this agreement, both parties will be collaborating to promote a “Digital Pakistan”. The agreement aims to provide IoT integration with smart payment gateways to deliver customer centric banking & ecommerce solutions.
Blue East and JS Bank intend to bring innovation to Pakistani consumers. Users will be able to relish the perks of IoT and banking at the leisure of their homes and both partners aim to enable smart purchases and automated homes. Additionally, Blue East will facilitate JS Bank in terms of its professional expertise along with granting access to its exclusive IoT solutions.
Headquartered in Lahore, BlueEast was formed by Orient Pakistan. The company serves as the Internet of Things division for Orient Pakistan, after they acquired the Lahore based startup Smart Devices, founded by Abdul Ghaffar. The startup was incubated at PlanX – Punjab IT Board’s Accelerator. BlueEast’s main focus remains on Internet of Things, but they are also venturing into the e-commerce vertical.
Source: The Nation